Last Updated: 04 November 2025

1. Introduction

Welcome to Your Kit Your Way. We are committed to protecting your personal data and respecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website , including any other media form, media channel, mobile website, or mobile application related or connected thereto (collectively, the “Site”).
This policy is written in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018. We are registered with the Information Commissioner’s Office (ICO), the UK supervisory authority for data protection issues.

2. Data Controller

Your Kit Your Way is the data controller responsible for your personal data.
Our contact details are:
•Company Name: Your Kit Your Way
•Address: Victoria Rd, Ferndown, Bournemouth BH22 9HT
•Email:

3. What Personal Data We Collect

We may collect a variety of information from you, including:
•Personal Identification Information: Name, email address, postal address, phone number.
•Financial Information: Payment card details (processed securely by our third-party payment processors).
•Technical Data: Internet protocol (IP) address, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform, and other technology on the devices you use to access this website.
•Usage Data: Information about how you use our website, products, and services.
•Marketing and Communications Data: Your preferences in receiving marketing from us and our third parties and your communication preferences.

4. How We Collect Your Data

We use different methods to collect data from and about you including through:
•Direct interactions: You may give us your identity, contact and financial data by filling in forms or by corresponding with us by post, phone, email or otherwise. This includes personal data you provide when you:
•create an account on our website;
•place an order for our products or services;
•request marketing to be sent to you;
•contact us with an inquiry or to provide feedback.
•Automated technologies or interactions: As you interact with our website, we may automatically collect Technical Data about your equipment, browsing actions and patterns. We collect this personal data by using cookies, server logs and other similar technologies.
•Third parties or publicly available sources: We may receive personal data about you from various third parties as set out below:
•Technical Data from analytics providers such as Google;
•Contact, Financial and Transaction Data from providers of technical, payment and delivery services.

5. How We Use Your Personal Data

We will only use your personal data when the law allows us to. Most commonly, we will use your personal data in the following circumstances:
•To process and deliver your order including managing payments, fees and charges.
•To manage our relationship with you which will include notifying you about changes to our terms or privacy policy.
•To administer and protect our business and this website (including troubleshooting, data analysis, testing, system maintenance, support, reporting and hosting of data).
•To deliver relevant website content and advertisements to you and measure or understand the effectiveness of the advertising we serve to you.
•To use data analytics to improve our website, products/services, marketing, customer relationships and experiences.
•To make suggestions and recommendations to you about goods or services that may be of interest to you.

6. Lawful Basis for Processing

We will only process your personal data where we have a lawful basis to do so. The lawful bases we rely on for processing your information are:
•Consent: Where you have given us clear consent to process your personal data for a specific purpose.
•Contract: Where processing is necessary for a contract we have with you, or because you have asked us to take specific steps before entering into a contract.
•Legal obligation: Where processing is necessary for us to comply with the law (not including contractual obligations).
•Legitimate interests: Where processing is necessary for our legitimate interests or the legitimate interests of a third party, unless there is a good reason to protect your personal data which overrides those legitimate interests.

7. Data Sharing and Third Parties

We may have to share your personal data with the parties set out below for the purposes set out in section 5 above.
•Third-Party Service Providers: We may share your information with third parties that perform services for us or on our behalf, including payment processing, order fulfillment, and marketing assistance.
•Professional Advisers: We may share your data with our professional advisers including lawyers, bankers, auditors and insurers who provide consultancy, banking, legal, insurance and accounting services.
•HM Revenue & Customs, regulators and other authorities: We may be required to share your personal data with HM Revenue & Customs, regulators and other authorities based in the United Kingdom who require reporting of processing activities in certain circumstances.
We require all third parties to respect the security of your personal data and to treat it in accordance with the law. We do not allow our third-party service providers to use your personal data for their own purposes and only permit them to process your personal data for specified purposes and in accordance with our instructions.

8. Data Retention

We will only retain your personal data for as long as necessary to fulfil the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements. To determine the appropriate retention period for personal data, we consider the amount, nature, and sensitivity of the personal data, the potential risk of harm from unauthorised use or disclosure of your personal data, the purposes for which we process your personal data and whether we can achieve those purposes through other means, and the applicable legal requirements.

9. Your Data Protection Rights

Under data protection law, you have rights including:
•Your right of access – You have the right to ask us for copies of your personal information.
•Your right to rectification – You have the right to ask us to rectify information you think is inaccurate. You also have the right to ask us to complete information you think is incomplete.
•Your right to erasure – You have the right to ask us to erase your personal information in certain circumstances.
•Your right to restriction of processing – You have the right to ask us to restrict the processing of your information in certain circumstances.
•Your right to object to processing – You have the right to object to the processing of your personal data in certain circumstances.
•Your right to data portability – You have the right to ask that we transfer the information you gave us to another organisation, or to you, in certain circumstances.
You are not required to pay any charge for exercising your rights. If you make a request, we have one month to respond to you.
Please contact us at if you wish to make a request.

10. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to track the activity on our Site and hold certain information. Cookies are files with a small amount of data which may include an anonymous unique identifier. You can instruct your browser to refuse all cookies or to indicate when a cookie is being sent. However, if you do not accept cookies, you may not be able to use some portions of our Site.
For further information, please see our Cookie Policy [Link to Cookie Policy].

11. Data Security

We have put in place appropriate security measures to prevent your personal data from being accidentally lost, used or accessed in an unauthorised way, altered or disclosed. In addition, we limit access to your personal data to those employees, agents, contractors and other third parties who have a business need to know. They will only process your personal data on our instructions and they are subject to a duty of confidentiality.
We have put in place procedures to deal with any suspected personal data breach and will notify you and any applicable regulator of a breach where we are legally required to do so.

12. Changes to This Privacy Policy

We may update our Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page. You are advised to review this Privacy Policy periodically for any changes.

13. How to Contact Us

If you have any questions about this Privacy Policy, please contact us:
•By email:
•By post: Victoria Rd, Ferndown, Bournemouth BH22 9HT

14. How to Complain

You have the right to make a complaint at any time to the Information Commissioner’s Office (ICO), the UK supervisory authority for data protection issues (). We would, however, appreciate the chance to deal with your concerns before you approach the ICO so please contact us in the first instance.